Eikehof Farm, operated by East Main Trading Company (Pty) Ltd, processes personal information in accordance with the Protection of Personal Information Act 4 of 2013 and, where applicable, the EU General Data Protection Regulation 2016/679.

1. Responsible Party

East Main Trading Company (Pty) Ltd
Trading as Eikehof Farm
Worcester, Western Cape, South Africa
Email: admin@eikehof.co.zaInformation Officer: Micah ThorntonInformation Officer: micah@eikehfof.co.zaFor GDPR purposes, Eikehof Farm acts as the data controller for booking and marketing information.

2. Personal Information Collected

We may collect:
• Name, email address, and phone number
• Booking details via InnStyle
• Country of residence or nationality
• Special requests related to your stay
• Payment confirmation details
• Website usage data via cookies
• Marketing preferencesWe do not store card numbers.

3. Purpose of Processing

We process information to:
• Provide accommodation services
• Manage bookings and guest communication
• Meet legal and tax obligations
• Improve our website and services
• Send newsletters or offers where consent is given
• Prevent fraud and ensure safety

4. Lawful Basis (GDPR and POPIA)

Processing is based on one or more of:
• Contract performance
• Legal obligation
• Legitimate business interest
• Consent for marketing

5. Sharing of Information

Information may be shared with service providers including:
• InnStyle booking platform
• Payment processors
• Email marketing provider
• Google and Meta advertising platforms
• Professional advisers and accountantsThese providers may process information outside South Africa or the EU. We rely on contractual safeguards and recognised data-protection standards.We do not sell personal information.

6. International Transfers

Guests booking from outside South Africa consent to transfer of personal information to South Africa for accommodation services.

Where data is transferred to third parties outside the EU or UK, appropriate safeguards such as standard contractual clauses are used where required.

7. Retention

Booking records are retained for up to five years to comply with tax and legal requirements.

Marketing data is retained until you unsubscribe or withdraw consent.

8. Your Rights

Under POPIA and GDPR you may request:
• Access to your personal information
• Correction of inaccurate information
• Deletion where legally permitted
• Restriction of processing
• Withdrawal of consent
• Data portability where applicableRequests may be sent to admin@eikehof.co.za.

You may also lodge a complaint with:South African Information Regulator
www.justice.gov.za/inforegEU residents may contact their local data protection authority.

9. Cookies and Tracking

We use cookies for:
• Website functionality
• InnStyle booking engine
• Google Analytics
• Google Ads
• Meta PixelNon-essential cookies are only activated after consent.
See our Cookie Policy for details.

10. Security

We use secure hosting, restricted access, password protection, and industry-standard safeguards. No system is completely secure.

11. Children

Bookings for minors must be made by a parent or guardian.

12. Updates

This policy may be updated periodically. Changes will be posted on this page.